A new new way to define gestural interactions on touch screens.
Category: mobile
70 hits per week do not echo like a major coup by any means. QR scanning apps may be the least significant factor contributing to this humble number. Was the project properly promoted, how many posters with the code were distributed, were consumers instructed how to scan, etc. In short, though, seems like teens are not necessarily jumping on the opportunity to use QR Codes. Experimentation is good and Walgreens helps us all by sharing this data. Time for NFC, no?
Mobile Commerce – Walgreens uses 2-D bar codes in a teen sex education program – Internet Retailer.
Say what you will, this is pretty cool – at least at the idea level: a specialized, HTML5 web browser for mobile devices that provides special hooks for HTML5 apps granting them access to native device features. Pretty nifty, right? Naturally the people who control the platform, kinda get to decide what can and cannot run, maybe get a cut of the action for the business that they are generating for you and for the work that they invested in making and marketing the app.
In exchange for openness, you get cool features (especially for games) and capabilities you otherwise will not be able to provide. Tradeoffs tradeoffs. Still, pretty darn cool.
